Election 2024
Keep up to date with the latest resources on the 2024 Election from the Immigration Hub.
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The Immigration Hub generates data-driven research, keeping the pulse on public sentiment on immigration, developing and testing messaging, and designing innovative methods to reach the American public.
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Battleground Poll On Balanced Immigration Solutions
On behalf of the Immigration Hub, Global Strategy Group and BSP Research recently conducted public opinion research on the issue of immigration across battleground states in Arizona, Georgia, Michigan, Nevada, North Carolina, Pennsylvania, and Wisconsin. Results demonstrate voters’ high levels of support for a slate of both security-oriented policies and paths to citizenship and legal status for undocumented immigrants. Read the full results below that also confirms that a majority of voters reject Donald Trump and Republicans’ anti-immigrant policies and are concerned about efforts to separate families and incite anti-immigrant violence.
Q1 Electoral Ad Spending On Immigration
The Immigration Hub commissioned AdImpact to track 2024 political advertising featuring immigration messaging, including data on spending, placement, viewership, and immigration keywords employed by candidates, political action committees, and other groups, across eleven battleground states (AZ, FL, GA, MI, NC, NV, PA, OH, TX, VA, WI). In the first quarter of 2024, Republican and right-wing candidates and groups outspent Democrats on immigration ads, spending over $38 million on television broadcast ads in six battleground states.
2024 Battleground Poll On Immigration
On behalf of the Immigration Hub, Global Strategy Group conducted a poll of battleground voters across Arizona, Georgia, Michigan, Nevada, Pennsylvania, and Wisconsin. Results demonstrate strong support for actions that would create legal pathways for Dreamers and long-settled immigrants int the U.S. while also implementing common-sense policies to restore order and continue ensuring safety at the border. Read the full results and a new memo outlining the administrative actions that President Biden can take to meet the demand of the electorate.
Feb 2024 Right Wing Media Report
During the February tracking period, there were 4,918 negative immigration mentions across right-wing media outlets to an estimated audience of 19,290,219,057 people worth an estimated $666,826,638 in publicity. There were 51,739 mentions on X (formerly known as Twitter) to an audience of 431,210,925 people.
Extreme Concessions on Immigration Will Depress Support Among Battleground Voters
The majority of voters in America are pro-immigrant and pro-orderliness – not for separating families, deporting long-settled immigrants or ending our asylum system. Yet currently, Republicans in Congress are demanding extreme and alarming immigration policy proposals in exchange for Ukraine aid. Most of these proposals are part of what Republican candidate Donald Trump has promised to deliver if re-elected. Conceding to these demands would have immense and detrimental consequences on critical battleground voters, including Latinos, Independents and the base.
Profiles Of America
The election of Donald Trump spurred a renaissance of new thinkers and innovators who decided to challenge conventional wisdom on how we talk about immigration, race and the economy to voters in the middle and on the margins. A year-long collaboration between the Immigration Hub and BlueLabs Analytics generated a new set of profiles of the American electorate who will be crucial to winning the political and cultural debate on immigration. These profiles provide a first of its kind, data-driven blueprint to match and reach key voters where they are, with the right message and creative content.
Battleground Survey Of Latino Voters
The Immigration Hub, Somos Votantes and UnidosUS Action Fund released the results of a new poll conducted by BSP Research that surveyed Latino voters in key battleground states (AZ, CO, FL, GA, NV, PA) and congressional districts in California, New York and Texas. Results reveal that a majority of Latino voters reject a wide swath of anti-immigration policies more closely associated with Republicans, and an overwhelming majority of Latino voters favor President Biden taking swift administrative actions to provide legal pathways for undocumented immigrants, including Dreamers and other long-term residents.
Ahead of 2024, President Biden Can Deliver for the American Electorate By Offering a Path Forward for Dreamers, TPS-holders and Immigrant Families
The Biden-Harris administration inherited an immigration and asylum system deeply broken and its flaws were exacerbated aer four years of the Trump-Pence administration. Since their inauguration, from redesignating Temporary Protected Status (TPS) for Haiti to providing health care access to Deferred Action for Childhood Arrivals (DACA) recipients, President Biden and Vice President Harris have taken unprecedented and long overdue steps to fix the immigration system within the bounds of their authority.
GOP 2022 Electoral Ad Spending On Immigration
Last yearʼs cycle provides a glimpse of what voters can expect in 2024, with exaggerated budgets and even higher stakes. In 2022, the Republican Party and its candidates embraced extremism and doubled-down on anti-immigrant messaging rhetoric. On broadcast TV alone, GOP candidates and right-wing groups spent over $171 million in ads, attacking Democrats on immigration, across ten battleground states– on top of millions more spent on digital ads and other paid communication to voters (i.e. mailers, billboards, and emails).
2023 Battleground Poll On Immigration
Voters see a deeply broken immigration system. They want solutions that are balanced – that address the border and Dreamers/the undocumented. Majorities across the battleground – including pivotal swing voters – want a balanced approach with both border security and protections for Dreamers, including paths to citizenship for them and other eligible immigrants. A popular, bipartisan approach includes both increasing border security at high-volume ports of entry and policies like providing paths to citizenship, issuing work permits for Dreamers, and expanding legal pathways to immigration.
